Less noise.
More room.
A study in structure.
Structure.
In every detail.
Explore the identity
01 / Start here · ابدأ هنا
Put the identity to work.
Your client guideFind your files, choose a background and set up your documents in the tools you already use.
02 / The name · الاسم
Built on solid foundations.
Naming rationale · For reviewالاسم العربي
رِكاز
RIKAZ / ri-kāzاسم يحمل معنى الارتكاز.
رِكاز من جموع «رَكيزة»: ما يُستند إليه. اخترناه ليعبّر عن أساس متين وبناء متّزن.
رَكيزةSupport←رِكازFoundations←ثباتStability
A support. A foundation. A name grounded in stability.
Language references / المراجع اللغوية
Language references / المراجع اللغوية: مجمع اللغة العربية بالقاهرة — المعجم الوسيط: الرَّكيزة (جمعها رِكاز وركائز) · رَكَزَ: أقرّه وأثبته
03 / Visual direction
Structure. Space. Contrast.
Proposed · For reviewArchitectural form. Precise geometry. Space to breathe.
PaperCharcoal
Design rationale
One alignment grid. Measured contrast. The signature always leads.
04 / The signature
One identity. Two expressions.
The refined Rikaz signature,
presented in light and dark.
Reference library
Logo & reference files
05 / The symbol · فكرة الشعار
Built from form. Defined by space.
Design interpretation
01 / Form · الكتلة
Three masses. One foundation.
02 / Space · الفراغ
Open channels give the mark depth.
About the diagram
The dotted lines highlight the negative space. They explain the construction and are not part of the logo.
06 / Motion · الهوية المتحركة
A quiet entrance.
SVG motion studyRIKAZ / MOTION 0107 / Color palette
Quiet contrast.
Proposed · For reviewA monochrome foundation drawn from the supplied black and white identity. The softened paper and charcoal tones below are a proposed digital extension.
Primary light surface
Primary dark surface
Secondary text on charcoal
Primary text on paper
Use with intention
Lead with paper or charcoal. Use stone for supporting detail on dark backgrounds; use ink for readable text on light backgrounds. Screen colors are specified in sRGB. Print values require a printer profile and proof.
08 / Typography
A clear hierarchy.
Proposed · For reviewAa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
ركاز
هوية بصرية
١٢٣٤٥٦٧٨٩٠
Display
Rikaz Construction
Montserrat · 400Editorial accent
A study in structure.
Georgia · ItalicBody
Visual identity & brand applications.
Simple hierarchy. Generous space. Clear contrast.
Index & labels
01 / Rikaz Construction
Montserrat · 500Typeface pairing is proposed for the brand document. The supplied logo lettering remains artwork and must not be retyped. Arabic body copy and final bilingual hierarchy remain subject to language review.
09 / Logo contrast
The right contrast.
Proposed · For reviewProposed usage
Use the supplied black or white artwork with strong contrast. Keep the full signature together, including its descriptor where present. Avoid gradients, recoloring individual elements, or placing the mark over busy imagery.
10 / Clear space & scale
Room to stand.
Proposed · For reviewKeep surrounding content outside this frameProposed spacing rule
Leave at least ¼ of the visible logo height clear on every side. Measure from the artwork, not the SVG canvas. Proposed rule.
Small-size use
Check legibility at actual size. If the descriptor is too small, use the supplied logo without it. Minimum size remains subject to production testing.
11 / Logo care
Keep the signature intact.
Proposed · For reviewThese intentionally incorrect examples are demonstrations. Always place an unmodified supplied logo file at its original proportions. Do not redraw, retype, add effects to, or split apart the signature.
12 / Brand pattern
A rhythm of structure.
Proposed · For reviewProposed usage
Use quietly on covers and dividers. Keep the logo clear and long text away from the repeat.
13 / Imagery
Honest images. Precise framing.
Proposed · For reviewShow real work.
Real Rikaz projects. Clearly labelled references.
Follow the geometry.
Straight verticals. Clear lines. Room to breathe.
Keep material true.
Neutral colour. Honest materials. No misleading retouching.
Verify before use.
Confirm the project, photographer and usage rights before publishing.
Current references
The existing fencing, handrail and steel-framing images remain reference material with unconfirmed provenance. They are excluded from the portfolio and publication-ready asset kit.
14 / Iconography
Small details. One language.
Proposed · For reviewAn eight-icon interface set built on a 24-unit grid. Straight terminals and sharp joins echo the master mark without turning the logo into an icon style.
Usage
Use a consistent 1.5-unit stroke at the native 24-unit size. Keep icons simple and pair unfamiliar actions with text. Decorative icons should be hidden from assistive technology; icon-only controls need an accessible name. These are interface symbols, not claims about services.
15 / Moving forward
Ready for what comes next.
Rikaz ConstructionA clear identity.
A solid foundation.
Put it into practice
Your logos, templates and usage guidance.
All in the client guide.